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微软 .NET 平台新标志发布

SQL Server 2008 一样,微软 .NET 平台也换上了新的标志(Logo):

微软 .NET 平台新标志发布 微软 .NET 平台新标志发布

新 Logo 非常酷,也很形象。另外,这使我想到了微软开始整合、统一其旗下品牌?一文中提到的多个 Logo,有趣的是微软采用了多款蓝色的 Logo。

.NET 平台为什么要换新 Logo 呢?

原来的 .NET Logo 刚好是在 Forum 2000 之前设计的,当初设想是把其作为微软其他产品的标志的后缀,但结果就是缺乏影响力和自身品牌力量。

We needed a logo that was in sync with the key values that we want .NET to stand for: consistency, robustness and great user experiences. We also wanted a logo that conformed to the design principles that are driving Microsoft’s brand identity evolution and is reflected in newer brands such as Silverlight, Surface and more.  Finally, we needed a logo that is more strongly aligned with the portfolio of brands that .NET is most strongly aligned with: Silverlight, Visual Studio and our server products.

新 Logo 正好赶在 PDC08 之前发布,很明显是为这次 PDC 而准备的 😛 。

Chris Koenig: New .NET Logos announced today!

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