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微软为 Kumo 注册商标

几个星期前,我们曾介绍过微软接管 Kumo.com ,Live Search 仍可能更名。Joseph Tartakoff 在 Seattle PI 指出微软已经为 Kumo 注册商标

Word Mark
KUMO

Goods and Services
IC 009. US 021 023 026 036 038. G & S: computer software and hardware; including computer search engine software and downloadable software

IC 035. US 100 101 102. G & S: advertising services including dissemination of advertising for others via the Internet, business services including providing links to the websites of others, providing consumer and product information

IC 038. US 100 101 104. G & S: telecommunication services, including receipt and delivery of information, messages, documents, images and other data by electronic transmission

IC 041. US 100 101 107. G & S: education; providing of training; entertainment, including entertainment services via Internet search engines

IC 042. US 100 101. G & S: design and development of computer hardware and software; computer services including search engine services and the providing of downloadable and non-downloadable software

Filing Date
December 4, 2008

Owner
(APPLICANT) Microsoft Corporation CORPORATION WASHINGTON One Microsoft Way Redmond WASHINGTON 980526399

说到 Kumo ,Mary Jo Foley 最早在今年 8 月份的时候提到 Live Search 服务可能更名,并指出了一些可能的新品牌名,Kumo 就是其中之一。而种种迹象也都表明,Kumo 很有可能(作为 Live Search 的新名称)即将正式浮出水面。

在这个节骨眼上,微软还面临着热闹了好久的雅虎收购案。虽然不收购整个雅虎,微软就不能够以任何形式使用 Yahoo! 这个名字,但是就微软的初衷来说,貌似只收购雅虎的搜索业务部分对微软来说也未必是件坏事~  🙂 况且如若雅虎的搜索业务的融入和搜索业务的品牌重组同时进行,并且同时还能够达到进一步带动 Windows Live 的一系列升级/新服务以及 Windows 7 的推出的作用的话,一举两得、一石二鸟,何乐而不为。

或许像往常一样,距离 Live Search 更名至 Kumo ,我们还将有个相当长的等待期,但至少这种种迹象能够一步步帮我们证明/见证 Kumo 的出现。 😀

LiveSide:Kumo gets a trademark

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